Peter Flynn

Mapping the client journey with AI: identifying and fixing drop-off points to improve patient experience and revenue.

Most clinic owners are using AI to write the odd email... and that's about it. Fair enough. Nobody showed them the rest. In this session, we will teach you the foundations to build AI "skills" live on stage... little reusable tools that do the repetitive jobs in your clinic the same way, every single time. Built for allied health, not generic business fluff. You'll walk out with something you can use on Monday.

Session Plan:

• Format: Live demo building a map from a transcript in real-time.
• Tools: Fathom (transcription) and a shared AI "skill" (e.g., Claude) for mapping.
• Deliverables: Attendees receive the AI skill and a cheat sheet to replicate the process.

• Rationale: Directly addresses the event's practical goal by providing a tool to improve income and patient experience.

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Peter Flynn

Pete Flynn is a business advisor and marketer who works with allied health clinic owners across Australia, currently supporting the growth and marketing of more than 120 clinics, podiatry included. His focus is the practical side of running a great practice: marketing that brings in the right patients, teams that stay, and numbers the owner actually understands.

Pete is a 2019 Telstra Business Awards winner, served as a state judge for the Telstra Best of Business Awards five times, and was named one of InDaily's Top 40 South Australian Entrepreneurs Under 40. Originally from Adelaide and now based on the Gold Coast, he speaks regularly on clinic growth and the business of healthcare.